THAA Live Webinar Series
THAA is proud to offer more continuing education opportunities in 2024, including an ongoing series of live webinars that count toward in-person CE requirements with TDLR. These live webinars, available to THAA members and nonmembers, offer low-cost and timely, relevant learnings for licensed hearing instrument specialists. We look forward to bringing more exciting content this coming year!
| For your convenience, THAA offers bundled pricing for all 7 of our upcoming 2024 Webinars - $105 for members, and $210 for non-members. Click the link below to purchase the bundle! |
Future Webinar Dates and Times for 2024:
- Friday, April 26 - 12:00 – 1:00 PM
- Friday, May 31 - 12:00 – 1:00 PM
- Wednesday, July 31 - 9:00 – 10:00 AM
- Friday, August 30 - 12:00 – 1:00 PM
- Wednesday, September 25 - 3:00 – 4:00 PM
- Friday, October 25 - 12:00 – 1:00 PM
- Friday, December 13 - 12:00 – 1:00 PM
Please note: All of our past webinar recordings are available to THAA members in the THAA LMS and are generally approved for 1 hour of continuing education credit for online course-internet by TDLR, unless otherwise noted.
April 26, 2024
Live Webinar: The Baby Boomer Blueprint: How to Be in Prime Position to Win In The Next 2 Decades
12:00 p.m. – 1:00 p.m. CT
The hearing care industry is about to undergo one of the biggest transitions that we’ve seen in over two decades. In this session, you’ll learn deep-dive details of one of the biggest trends that is happening right now, and why hearing care is about to enter an era of immense opportunity, despite changes.
Best of all, you’ll learn how you can be ahead of these trends to sustainably grow your practice and become the #1 practice in your community.
Learning Objectives:
- The significant ‘Changing of the Guards’ – why 2024 is the most pivotal year of transition that hearing care has seen in two decades [Alarming Stats/Data].
- A full walkthrough of the ‘Baby Boomer Blueprint’ sharing the framework for how you can attract younger patients and future-proof your practice (including the marketing strategy that the best performing practices in 2024 are using).
- The simplest and quickest way to find the hidden revenue in your practice (three quick actions that you can take to grow bottom line profit in 2024).
Speaker: Oli Luke, Digital Marketing Strategist; Founder & Owner, Orange & Gray Consulting
After building a digital marketing group and a direct mail company in the UK, Oli Luke met the hearing care industry in 2017. With a small group of clinics across Texas, he implemented several unique industry-first ideas which delivered record results for driving upgrades and online growth (which have seen become industry norms.) Through his private consultancy group Orange & Gray, he has grown into one of the most respected marketing consultancy groups in private practice hearing care helping some of the best-performing clinics in North America to accelerate growth, set benchmarks of excellence, and spearhead the future of private practice.
Pricing
- Members: $20
- Nonmembers: $35
May 31, 2024
Live Webinar: Infection Control for Hearing Healthcare Practices
12:00 p.m. – 1:00 p.m. CT
The course presents an overview of the infection control processes as it pertains to hearing healthcare. Topics include: The Chain of Infection, Infection and Disease, the Immune System, common Diseases encountered in Hearing Healthcare, Safety Procedures, Sample Protocols, Categorization of Staff Members and Equipment, Staff Inoculations, and Guidelines for dealing with contagious respiratory pathogens.
Learning Objectives:
- Understand the chain of infection and how it pertains to the hearing healthcare practice.
- Understand the importance of infection control for patients and office personnel.
- Distinguish between the infection control procedures (i.e., cleaning, disinfection, and sterilization) and know where each is applicable.
- Create and implement strategies for day-to-day office operations.
- Prepare the foundation for the creation of an infection control plan for the practice.
Speaker: Joseph Vespe, MS, MBA, Warner Tech
Joseph A. Vespe, a native New Yorker, earned his MBA in Marketing Management from St. John’s University and MS in Cell Biology from Long Island University. He is currently the President and CEO of VespTech Inc, a Long Island-based international consulting company he founded in 2018. Mr. Vespe directed operations of the Hal-Hen Company from 1997 until its sale to the Warner Tech-care Company in 2018. Prior to that he held executive positions in the Biotechnology industry and was the founder and CEO of American Synthesis, Inc., a manufacturer of custom molecules, scientific instruments, and reagents for bio-molecular research. Having developed and implemented training programs for both the technical and non-technical, he is a subscriber to the adage that learning doesn't have to be boring to be interesting and informative. Pricing
- Members: $20
- Nonmembers: $35
Past Live Webinars
Did You Know Physician Referrals are a Healthy Way to Grow? 
Speaker: Bruce Essman, Founder & Owner, High Definition Impressions (HDI)
This webinar will focus on the importance of physician referrals to developing sustainable practice growth. From grassroots
educational marketing concepts to research-based content and medical model methodologies, participants will discover
systematic ways to achieve these vital goals.
Attracting and Retaining Patients in a Competitive Market 
Speaker: Sarah Richhart, Managing Partner, Acuity Marketing
Today’s hearing instrument specialists are tasked with several competing priorities, and arguably
the most important is finding a way to attract and retain patients long-term. Participants of this
coursewill gain insights into patient engagement strategies, understand the power of database
marketing, and learn how to ensure sustained success in the dynamic field of hearing healthcare.
Beyond Better Hearing: Integrating Healthy Aging in the Hearing Practice (TX-110-24-022)
Speaker: Michele Hurley AuD, Senior Education and Training Audiologist, Starkey Hearing 
We have a growing knowledge of the ear, body and brain connection and the positive impact that
better hearing can have on overall health and wellness. We discuss looking beyond the hearing
loss and considering the ear, brain and body connection when guiding patients toward better hearing.
How OTC and Self-Fitting Devices Can Broaden Demand to Under-Served Populations (TX-110-23-034)
Speaker: Brian Taylor, AuD, Senior Director of Audiology, Signia 
Using published data and expert opinion, we hold a discussion about what hearing care professionals can do over the next 2 to 5 years to be better positioned to deliver high-quality, cost-effective care to a broader array of adults with communicatively significant hearing loss.
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